Internet Marketing Sydney Tips – Benefits Of Google Analytics

June 2012

Keeping a tab on how all the hard work you’ve put into creating and marketing your website, is as important as the hard work itself. This is where Google Analytics come into play. Google analytics is the single-most efficient tool that you need to get an instant “report card” on any aspect of your website that you wish to review. Enlisted below are some of the top ways in which you can benefit from Google analytics: The Top Content Report lets you know which pages on your website are being viewed the most, as well as the least popular ones,…

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Web Development: Payment Gateway Solutions

June 2012

Put simply, a payment gateway is a channel between an online merchandiser and a customer, that enables them to make payments for goods they add to their shopping cart. This is very similar to the payment counter at a regular store, but becomes slightly more complex when the transaction is being carried out online in a secure manner. How the online payment process works- Once the customer proceeds through the check-out in a website, with his selected products added to his shopping cart, the role of the payment gateway employed by the online merchant comes into play. This gateway is…

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Hiring SEO Company In Sydney

June 2012

If you are relying on online searches for a significant portion of your sales, you must have a strong SEO backup. Unless you are already a master of SEO, or plan on becoming one, you will need to hire a SEO company that can take care of your search engine rankings. However, with all the swindlers on the internet, you’ll need to be careful before you seal the deal with a SEO firm. Here are a few important considerations to make- Beware of lofty promises- If a company claims that they shall bring you to “#1 on Google”, or anything…

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